Introduction
The cannabis industry has seen significant growth in recent years, and with increasing legalization and acceptance of cannabis products, the future of the industry is looking bright. In this article, we'll take a look at some of the latest predictions and trends in the world of cannabis, from innovations in technology and product development to changing consumer preferences and evolving regulations.
Product Development:
One of the biggest trends in the cannabis industry is the development of new and innovative products. With the legalization of cannabis for medical and recreational use, companies are constantly looking for ways to create products that appeal to a wide range of consumers. From edibles and drinks to topicals and concentrates, the variety of cannabis products available continues to grow.
Technology:
Another key trend in the cannabis industry is the use of technology. From seed-to-sale tracking systems to automated growing systems, technology is playing an increasingly important role in the cannabis industry. Companies are also investing in research and development to create new and innovative technologies that will help improve the quality and efficiency of their products.
Consumer Trends:
Consumer preferences are also changing in the world of cannabis. As the industry grows, consumers are becoming more knowledgeable about different strains and products, and they're looking for products that meet their specific needs and preferences. Companies are responding by offering a wider range of products, from high-THC strains for recreational users to low-THC products for medical patients.
Regulations:
The legalization of cannabis is happening at a state-by-state level, and regulations continue to evolve. As more states legalize cannabis for medical and recreational use, companies are facing new challenges and opportunities. The industry is also still facing challenges from federal regulators, who have yet to fully embrace the legal cannabis industry.
"The cannabis industry is rapidly evolving, and it's an exciting time to be a part of it. From new products and technologies to changing consumer trends and evolving regulations, the future of the cannabis industry is full of potential and growth."
What's Next?
As the industry continues to grow and mature, it's important to stay informed and up-to-date on the latest developments and trends. If you're seeking to build your skills and knowledge we offer a 100% online training and university-based certification program from Western Michigan University. The number one Food Marketing program in the nation.
The course is Cannabis Marketing Certification (CMC) and provides a comprehensive online training and education on all aspects of the industry, from marketing and branding to regulations and consumer trends. The course is based on the book, The ABC's of THC and CBD, written by Dr. Russell J. Zwanka, Director, Food Marketing Program, and the Associate Professor of Food Marketing at
Western Michigan University.
Sources:
"The State of Legal Marijuana Markets" (Arcview Market Research, 2018)
"The Cannabis Industry: A Market Overview" (Marijuana Business Daily, 2018)
"The Future of the Cannabis Industry: Predictions and Trends" (Forbes, 2019)
Disclaimer: This article is for informational purposes only and does not constitute legal, financial, or other professional advice. The information contained in this article should not be relied upon as a substitute for obtaining such advice from a qualified professional.