Scott Matthews
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The CPG industry is changing. There is a demand for transparency, coupled with the digital age and consumers who are hungry for knowledge about what they are consuming. This means that those in Category Management need to up their game!
In fact, Nielsen forecasts that grocery, drug, and mass merchandise CPG retail will decline 1% overall in the next two years.* Building your skills to identify and activate the right opportunities will help you protect the category.
*Source: Nielsen Syndicated data (xAOC+C), Homescan, and Total Spend Report for the period ended May 2017, Nielsen analysis, Industry estimates
Overcome industry challenges
Perhaps you have been considering a job in Category Management. Or you would like to understand the role and benefits of Category Management better. If either of these stand true, have a look at our SkillUp!™ Category Management Bootcamp.
In ONLY four weeks, you will gain ready-to-go foundational knowledge in Category Management as a business discipline as well as learn about the basic activation “levers”.
You will understand key Category Management best practices.
Perhaps most importantly, after this powerful program, you will gain in confidence. Gain understanding and the ability to effectively articulate exactly how Category Management will help your business.
Category Management Training that works
SkillUp!™ Category Management Bootcamp is virtual training that is brought to you by Learning Evolution’s Master Black Belts. One of these Master Black Belts is Bob who recently received this message:
“Thank you so much, Bob! I really did enjoy this course and have definitely learnt a lot! I appreciate your communication and attentiveness to detail and that allowed me to grow in my role! Thanks again and hope our paths cross again soon.”
Sincerely,
Al Wunsch, Associate Category Development Analyst
Hormel Consumer Products Sales
It works!
Blended learning for your convenience
This virtual program will give you the flexibility of being able to work from the comfort of your own workspace, using a program delivered to you through online shared folders and web-conference meetings.
Learning Evolution combines several learning methods that are proven to be highly effective at building knowledge and confidence. These include e-learning techniques, critical thinking questions, group discussions as well as graduation and recognition.
Our SkillUp!™ Category Management Bootcamp Fall Sessions will be from November 5 – December 7 . Sign-up today for early bird pricing – only valid until October 30 – so don’t wait too long!
Learning Evolution offers a range of accredited and comprehensive Category Management training. You can combine programs accredited by the Category Management Association with our blended learning category management training that arms you with the knowledge and skills to succeed.
If you would like to contact us, please feel free to email us on sales@learningevolution.com.
